Backlinks, also known as Inbound Links, inbound links, inlinks, and backlinks, are incoming links to a website or web page. In basic link terminology, a backlink is any link received by a web node (web page, directory, website or top level domain) from another web node.
Benefits of Backlinks
Backlinks are needed by blogs or the web because of the many benefits they get, such as:
- Increase Blog / Web Position On SERP
- What are SERPs? SERP stands for Search Engine Result Pages. Understanding Serp is a page that contains search results from a keyword on a search engine. So backlinks will be very helpful to increase the position of your blog or website on search engines.
- Defending the Serp posisi position
- After successfully increasing the position of your blog or website, the backlink will now be used to maintain the position we have achieved on search engines.
- Increase the Number of Blog / Web Visitors
- With the better position of your blog or website on search engines, it will automatically increase the number of visitors to your website or blog.
In addition to the very important benefits for the development of a blog or website, backlinks also have disadvantages that can seriously harm a blog or website, including:
- Too many links are considered SPAM on search engines
- Make it possible for Backlink error (404) to occur
How to Get Quality Backlinks
There are several ways to build quality backlinks for your blog or website, including:
- Social Media Backlink
Backlinks from social media sites are high-quality backlinks, for example backlinks from Twitter, Facebook, Google plus and other social media sites. Of course the search engines will take that into account. In addition to backlinks, of course, we will also get visitors or followers from these media sites. So we recommend that the website that we have must have its own social media account. In addition, with the number of friends or followers, our website will be more famous and of course we must be active on these social media sites.
- Web 2.0 Backlinks
In addition to creating a blog for free, Web 2.0 is also often used for backlinks building activities. And of course backlinks from Web 2.0 are very effective in our SEO activities because on average Web 2.0 is a high authority in search engines, in other words Web 2.0 is trusted by search engines. Examples of web 2.0 are blogs (WordPress, Blogger, Dagdigdug), family wikis (Wikipedia, Wikimapia, etc.), social-networking sites (Facebook, Friendster, Multiply), and similar sites.
- Backlink Forum
Currently, there are many forums that we can find on the internet, ranging from forums for gamers, publishers, to forums for entrepreneurs. One of the very famous forums is kaskus.co.id, various topics are discussed in this forum. Besides kaskus.co.id, a very well-known forum is ads-id, which is a forum for publishers in Indonesia.
- Article Directory Backlink
Article directories are often used for marketing activities and building backlinks. We can build backlinks from article directory sites by creating quality articles and then submitting them to article directory sites.
- Blogwalking Backlink
Blogwalking is an activity to visit other blogs and then leave comments and we can leave our website URL on the comments page. There are 2 advantages of blogwalking activities, the first is that we get backlinks, and the second is direct visits from blog owners and other people who comment on the blog. What is very important for us to remember is to provide good comments and not carelessly so as not to be considered spam by blog owners. Before leaving a comment, you should read the article on the blog, then provide comments that are related to the article. Don’t give original comments.
- Social Bookmarking Backlink
The initial idea of social bookmarking sites is to make it easier for users to save URLs or links from sites they like so that they are easy to find when they want to reopen. In its development, social bookmarking sites are widely used by SEO actors to help popularize a website page in search engines. Search engines such as Google also explore these social bookmarking pages to find out which web pages are often stored by internet users and of course this will affect search results on these search engines.